Let customers
build it their way.

Add a live visual customizer to any Shopify product — options, colors, custom text and logos. The price updates as they build, and the exact total is charged at checkout.

7-day free trial No code Any product type
// What it does

One app. Any customizable product.

Everything you need to turn a static product page into a made-to-order experience — no theme code, no developers.

01

Live visual preview

Every choice repaints the product instantly in a full-screen popup. What they see is exactly what ships.

02

Conditional logic

Rules in plain English — “when Material is Forged, show Flakes.” Reveal, restrict, or auto-select options.

03

Real price at checkout

Upcharges are cryptographically signed and enforced by a Shopify Function — customers pay the exact configured total.

04

Custom text & logos

Let buyers type engraving or upload a logo, then drag and resize it right on the product.

05

Mobile step-by-step

On phones the customizer becomes a guided wizard — one question per screen, in your exact order.

06

Duplicate in one click

Built one product? Clone the entire setup — options, images, prices, rules — onto the next in seconds.

// From zero to live

Set it up in an afternoon.

Build the product

Add pieces, questions and answers with prices. Watch the live preview as you go.

Add your rules

Optional logic so options react to each other — in plain sentences.

Drop in the button

Paste the Varianton block onto your product page. No theme code.

Sell it

Customers build, add to cart, and pay the exact configured price.

// Pricing

Simple, flat monthly pricing.

Every plan starts with a 7-day free trial. Cancel anytime before it ends and pay nothing.

Standard
€39.99 / month
  • Unlimited products & options
  • Live preview + mobile wizard
  • Conditional logic & rules
  • Real configured price at checkout
  • Small “Made by Varianton” badge
Start free trial
Premium — white-label
€49.99 / month
  • Everything in Standard, plus:
  • Fully white-label — no Varianton badge anywhere
  • Custom-styled button to match your brand
  • Priority support — front of the queue
  • Guided onboarding & setup help
  • Early access to new features
Start free trial

Billed securely through Shopify. Your products and settings are always kept safe.

Give your customers the keys.

Every day on a plain product page is a custom order left on the table. Turn your store into a configurator — you can be live by tonight.